In a development that is bound to have a major impact on the revenue sources of several La Liga clubs, the Spanish Government has agreed to ban betting firms from sponsoring teams’ shirts in the Spanish top flight.
Currently, Valencia, Alaves, Cadiz, Granada, Real Betis, Sevilla, and Levante all have a betting firm as their main sponsor, with a logo on the front of their shirts.
Football Espana states that this prohibition applies to the names of sponsors of stadiums and any other part of clubs.
With the top two, Barcelona and Real Madrid, already assumed to be the streets ahead of the rest of the league in terms of the profits they gain, this latest directive would be a massive blow to the rest.
The seven named clubs make up 35% of the teams in the Spanish top flight, and the decision against them is based on the approval of the Spanish Royal Decree on Advertising.
This is a bill that provides a ‘four-hour advertising window (between 1-5 am)’ for approved gambling firms, but no exposure beyond that four-hour time slot per Football Espana.